Customizing PayPal’s Payment Page

by Greg Nemer on August 5, 2008

Did you know that PayPal allows you to add a header or logo to the PayPal checkout process?

SECURE IMAGE

So here’s my question- If you’re collecting money via Paypal, why not set up a custom payment page?
If you are like me, I’m sure you’ve purchased many things from PayPal before and seen a company logo above the PayPal form. Just the fact that you saw a logo probably gave you more confidence and you trusted the company a little bit more.
Here’s how to set up your very own Custom Payment Page- It’s as easy as 1-2-3:

  1. Login to your Paypal account and click the profile tab.
  2. Then click “Custom Payment Pages”
  3. Enter the Url for the image.

Actually we’re not quite finished because you’ll be prompted with this message:

Header Image URL - Please specify an image that is a maximum size of 750 pixels wide by 90 pixels high. Larger images will be cut to this size. The image you choose will appear at the top left of the payment page. We recommend providing an image only if it is stored on a secure (https) server.

It’s very important that you have your image hosted on a secure server so that your customers don’t get a unsecure message. So how do you set up the https server part?
You don’t have to pay for a Secure hosting account… There’s a simple solution from the file download site e-junkie.com.
You can create and store a secure image in seconds with SSLpic.com
Just upload your image and SSLpic sends you an email with the secure link. Here’s the image I uploaded for this site.
Now just set up the colors that you want.. Youll probably want the default white, or just enter: ffffff. There is also a handy little color picker for other colors. Just click on the color that you like and it will give you the color code.
That’s it!. Probably in less then 5 minutes. Next time you setup a product in Paypal, you just select your custom payment page from the drop down list in the product setup form…
That’s it.. Custom payment pages and probably slightly higher conversions.


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